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Y

YuMe

Acquired

Redwood City, California, United States · Founded 2004

201-500 employees · YUME

Sourced & current · updated Jul 13, 2026

YuMe was a video advertising technology platform specializing in brand advertising across connected TV, mobile, and desktop environments before being acquired by RhythmOne in 2016.

Where they sit

Stack tier: Infrastructure & Data (B)

Connected TV PlatformVideo Advertising PlatformProgrammatic Platform

Mid-tier publicly traded video ad platform focused on brand advertising across multi-screen and connected TV environments

Ownership

Parent: RhythmOne

Recent moves

In their space

Pre-call brief from ATDb — sourced from the live database, current as of Jul 13, 2026. Not a static screenshot.