Webtrekk

Acquired

Berlin, Berlin, Germany · Founded 2000

51-200 employees · acquired

Sourced & current · updated Jun 23, 2026Website

German marketing intelligence and customer data platform provider specializing in web analytics and data-driven marketing automation.

Where they sit

Stack tier: Infrastructure & Data (B)

Data & AnalyticsAttribution & AnalyticsCustomer Data PlatformPrivacy Technology

Leading GDPR-compliant web analytics and CDP provider in the German and European enterprise market prior to acquisition by Mapp Digital

Parent: Mapp