Vurb

Merged

San Francisco, California, United States · Founded 2012

11-50 employees · ~$20M

Sourced & current · updated Jul 15, 2026

Search/discovery app acquired by Snap July 2016 for $114.5M. Integrated into Snapchat Discover. Brand retired.

Where they sit

Content DiscoveryMobile Marketing

Innovative but niche mobile search startup acquired by Snap before reaching mass scale