Smart AdServer
RebrandedParis, France · Founded 2001
501-1000 employees · Not Publicly Traded
Smart AdServer, now operating as Equativ, was a French advertising technology company that provided a vertically integrated platform serving both advertisers and publishers.
Where they sit
Stack tier: Ecosystem Services (A)
Video Advertising PlatformAd ServerProgrammatic Platform
One of Europe's leading independent full-stack ad technology platforms for premium publishers before rebranding as Equativ in 2022
Ownership
Parent: Equativ