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Serpstat

Kyiv, Ukraine · Founded 2013

51-200 employees · bootstrap

Sourced & current · updated May 11, 20260 of 3 facts verifiedWebsite

Serpstat is a comprehensive all-in-one SEO platform designed to help businesses and digital marketers improve their search engine visibility and online presence. Founded in 2013, the company provides a unified suite of tools that encompass keyword research, competitor analysis, backlink analysis, rank tracking, site auditing, and content marketing capabilities. The platform serves over 500,000 users globally, ranging from individual SEO specialists and small agencies to large enterprises seek...

Where they sit

Stack tier: Infrastructure & Data (B)

Marketing AnalyticsPPC ManagementMarketing Technology

Serpstat positions itself as a cost-effective all-in-one alternative to premium SEO platforms, competing in the mid-market segment with comprehensive features at competitive pricing. The platform has carved out a niche by offering extensive international database coverage and bundling multiple SEO functionalities that appeal to agencies and growing businesses seeking value without sacrificing capability.

Competitors

Pre-call brief from ATDb — sourced from the live database, current as of May 11, 2026. Not a static screenshot.