Semasio

Semasio is a data management platform (DMP) and audience targeting technology provider specializing in semantic and contextual targeting solutions for digital advertising. The company offers advanced audience segmentation and data-driven targeting capabilities that help advertisers and agencies reach relevant audiences across programmatic advertising channels. Semasio's platform combines first-party, second-party, and third-party data with semantic analysis to create precise audience segments for advertising campaigns. Semasio has positioned itself as a key player in the European AdTech market, with particular strength in GDPR-compliant data solutions and cookieless targeting technologies. The company's semantic targeting approach analyzes content and context to understand user interests and intent, making it well-suited for the privacy-first advertising landscape. Semasio serves agencies, trading desks, and brands looking to improve their programmatic advertising performance through better audience insights and targeting precision.