Salesforce Audience Studio

Defunct

San Francisco, California, United States · Founded 2016

201-500 employees · CRM

Sourced & current · updated Oct 5, 2026Website

Salesforce Audience Studio was a data management platform (DMP) that helped marketers retarget anonymous users across ad networks, and it has since been retired.

Where they sit

Stack tier: Ecosystem Services (A)

Identity ResolutionPrivacy & Consent ManagementData Management Platform

Was a top-tier enterprise DMP within the Salesforce Marketing Cloud ecosystem, competing with Adobe, Oracle, and Nielsen before being sunset in 2021.

Ownership

Parent: Salesforce