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Liquid I.V.

El Segundo, California, United States · Founded 2012

201-500 employees

Sourced & current · updated Nov 2, 2026

Liquid I.V. is a health and wellness brand best known for its Hydration Multiplier electrolyte drink mixes, using Cellular Transport Technology to enhance hydration efficiency.

Where they sit

E-commerce MarketingCustomer Engagement

One of the top-selling hydration supplement brands in the U.S., operating under Unilever with strong retail and DTC presence

Ownership

Parent: Unilever

Key people

Pre-call brief from ATDb — sourced from the live database, current as of Nov 2, 2026. Not a static screenshot.