Jenny Danzi
Jenny Danzi serves as Chief Marketing Officer at Liquid I.V., the Unilever-owned hydration brand known for its Cellular Transport Technology electrolyte drink mixes. In this role she oversees brand strategy, performance marketing, and consumer engagement for a brand that has become a dominant player in the functional beverage and wellness category. Danzi has built her career in consumer marketing with a focus on brand building and growth. Her background spans digital and integrated marketing, and she has been associated with driving Liquid I.V.'s expansion across retail and direct-to-consumer channels as the brand scaled significantly under Unilever's ownership following its 2020 acquisition.
Last updated Oct 30, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Jenny Danzi serves as Chief Marketing Officer at Liquid I.V., the Unilever-owned hydration brand known for its Cellular Transport Technology electrolyte drink mixes. In this role she oversees brand strategy, performance marketing, and consumer engagement for a brand that has become a dominant player in the functional beverage and wellness category. Danzi has built her career in consumer marketing with a focus on brand building and growth. Her background spans digital and integrated marketing, and she has been associated with driving Liquid I.V.'s expansion across retail and direct-to-consumer channels as the brand scaled significantly under Unilever's ownership following its 2020 acquisition.
Expertise & education
Expertise
Recognition
Notable achievements
- Led marketing for Liquid I.V. as the brand scaled into a top-selling hydration product in major retail and DTC channels following Unilever's acquisition