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Brief
Influry

Influry

Streamlines influencer marketing through AI-powered discovery, matching, and performance analytics, enabling brands to run authentic, data-driven influencer campaigns at scale.

influry.comFounded 2017

Last updated May 10, 2026 by the ATDb Editorial Team

Industry
Influencer Marketing Technology
Business Model
SaaS
Target Market
SMB, Mid-Market
Employee Count
50
Funding
$2.7M
API Available
Market Position

AI-powered influencer marketing platform focused on campaign automation and analytics

Overview

Influry is an AI-powered influencer marketing platform that operates within the AdTech ecosystem, specifically focusing on the influencer marketing vertical. The platform serves as a technology solution that connects brands with relevant influencers through data-driven matching algorithms, enabling more effective and authentic influencer campaigns. Influry provides end-to-end campaign management capabilities, from influencer discovery and vetting to performance tracking and analytics. The platform leverages artificial intelligence to streamline the traditionally manual and fragmented process of influencer marketing. By offering tools for audience analysis, engagement metrics, and campaign ROI measurement, Influry aims to bring greater transparency and efficiency to influencer collaborations. The company positions itself as a solution for brands seeking to scale their influencer marketing efforts while maintaining authenticity and measurable results in an increasingly crowded social media landscape.

Products & Features

Influencer Discovery

AI-powered search and matching engine to find relevant influencers based on brand criteria, audience demographics, and engagement metrics

Campaign Management

Tools for planning, executing, and managing influencer campaigns from initial outreach through content approval

Performance Analytics

Real-time tracking and reporting of campaign metrics, ROI, engagement rates, and audience insights

Key Features
AI-powered influencer matchingCampaign performance trackingInfluencer database and discoveryEngagement analyticsCampaign workflow managementROI measurement
Use Cases
Brand awareness campaigns through influencer partnershipsProduct launch promotions with targeted influencersSocial media content amplificationInfluencer vetting and selectionCampaign performance measurement and optimization
Customer Segments
Consumer brandsE-commerce companiesMarketing agenciesDirect-to-consumer brandsRetail brands

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