Gala Games

Gala Games is a blockchain-based gaming platform founded by Eric Schiermeyer (co-founder of Zynga) that focuses on giving players ownership of their in-game items through NFTs and cryptocurrency rewards. The platform operates on a decentralized model where players can earn GALA tokens and own digital assets that can be traded or sold. Gala Games has developed and published multiple blockchain games across various genres including strategy, RPG, and simulation games. While Gala Games operates in the gaming and blockchain space rather than traditional advertising technology, it does not fit the AdTech industry classification. The company focuses on Web3 gaming, NFT marketplaces, and play-to-earn gaming ecosystems. It represents the intersection of gaming, blockchain technology, and digital asset ownership rather than advertising technology solutions. Gala Games has built an ecosystem that includes its own blockchain (GalaChain), a marketplace for NFT trading, and a node network operated by community members. The company has partnered with various game developers and has expanded into music and film NFTs through Gala Music and Gala Film.