C3 Metrics
Portsmouth, New Hampshire, United States · Founded 2010
11-50 employees · acquired
Sourced & current · updated Jul 13, 2026Website
C3 Metrics was a multi-touch attribution (MTA) platform that helped enterprise advertisers measure the true impact of every advertising touchpoint across channels.
Where they sit
Stack tier: Infrastructure & Data (B)
Attribution & AnalyticsMarketing Analytics
Niche enterprise MTA provider competing against larger measurement vendors with a focus on cross-channel and TV attribution
Ownership
Parent: FreeWheel