Brand New Galaxy

Rebranded

Amsterdam, North Holland, Netherlands · Founded 2016

51-200 employees

Sourced & current · updated Jul 20, 2026Website

Amsterdam connected-commerce agency. Stagwell's first acquisition of an existing affiliate (April 2022). Now Assembly Digital Commerce.

Where they sit

Stack tier: Marketing Technology (C)

Retail Media PlatformE-commerce Marketing

Specialist connected-commerce agency absorbed into Assembly (Stagwell) as Assembly Digital Commerce, bringing e-commerce and digital shelf expertise to a global omnichannel media network.

Ownership

Parent: Stagwell Inc.