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Bizible

Rebranded

Seattle, Washington, United States · Founded 2011

51-200 employees · $26.5M

Sourced & current · updated May 11, 20260 of 4 facts verifiedWebsite

Bizible was a B2B marketing attribution platform that helped marketers connect revenue to marketing touchpoints — now rebranded as Marketo Measure after Adobe's acquisition.

Where they sit

Stack tier: Marketing Technology (C)

Attribution & AnalyticsMarketing Analytics

Pioneer and recognized leader in B2B multi-touch marketing attribution, now operating as Marketo Measure within Adobe Experience Cloud

Ownership

Parent: Adobe
Pre-call brief from ATDb — sourced from the live database, current as of May 11, 2026. Not a static screenshot.