Audience2Media

Specialist cookieless audience curation platform operating in the programmatic supply chain between data providers and media buyers

Audience2Media is a UK-based programmatic advertising company specializing in audience data activation and cookieless targeting solutions. Its flagship Curation Cloud technology enables advertisers and agencies to build curated supply-side deals enriched with first-party and third-party data signals, allowing precise audience targeting without reliance on third-party cookies. The platform sits at the intersection of data and programmatic media, helping brands reach relevant audiences across the open web in a privacy-compliant manner. The company operates primarily across European and US markets, working with brands, agencies, and trading desks to execute data-driven programmatic campaigns. By curating private marketplace (PMP) deals enriched with audience intelligence, Audience2Media bridges the gap between data owners and media buyers, offering an alternative to walled garden environments. Its approach is particularly relevant in the post-cookie landscape, where identity resolution and contextual signals are increasingly critical. Audience2Media positions itself as a specialist in the curation layer of the programmatic supply chain, differentiating from traditional DSPs and SSPs by focusing on deal curation enriched with audience data. The company serves a range of verticals and has built partnerships with data providers and supply-side platforms to power its curation capabilities, making it a notable player in the evolving cookieless advertising ecosystem.