Customer Data Platforms

Audience Stream is an enterprise-grade Customer Data Platform (CDP) provider that specializes in real-time customer data orchestration and activation for mid-market to enterprise organizations. The platform serves as a centralized hub that unifies disparate customer data from multiple touchpoints—including web, mobile, CRM systems, and offline sources—into comprehensive, actionable customer profiles. By eliminating data silos and providing real-time data processing capabilities, Audience Stream enables marketing, sales, and customer experience teams to deliver personalized, contextually relevant experiences across all customer engagement channels. The company's platform architecture is designed to handle high-volume data processing while maintaining strict data quality, governance, and compliance standards—critical requirements for enterprises operating in increasingly complex regulatory environments. Audience Stream bridges the traditional gap between data collection, audience segmentation, and cross-channel activation, facilitating more effective collaboration between data teams and marketing practitioners on customer engagement strategies. The solution supports sophisticated use cases including real-time personalization, predictive audience modeling, journey orchestration, and omnichannel campaign activation, positioning it as a central component of digital transformation initiatives for data-driven organizations seeking to maximize customer lifetime value and engagement.

Customy is an AI-driven Customer Data Platform (CDP) that specializes in delivering advanced personalization solutions for the retail and e-commerce sectors. The platform addresses the critical challenge of fragmented customer data by unifying information from multiple touchpoints including websites, mobile applications, point-of-sale systems, and marketing platforms. Through sophisticated machine learning algorithms and real-time data processing capabilities, Customy enables retailers and online merchants to create comprehensive 360-degree customer profiles that power hyper-personalized shopping experiences across all channels. The company's core value proposition centers on making enterprise-grade personalization technology accessible to mid-market retailers and growing e-commerce brands. By focusing on ease of implementation and actionable insights, Customy differentiates itself in a market often dominated by complex, resource-intensive solutions. The platform's predictive analytics capabilities help businesses optimize product recommendations, personalize marketing campaigns at scale, and systematically improve customer lifetime value through data-driven decision-making and automated personalization workflows.

Mapp Cloud is a European-based digital marketing technology platform that provides enterprise-grade customer data platform (CDP) and marketing automation solutions. The company specializes in helping mid-market to enterprise organizations unify fragmented customer data from multiple touchpoints, derive actionable insights through advanced analytics and artificial intelligence, and orchestrate personalized, cross-channel marketing campaigns. Mapp Cloud's platform architecture is designed to bridge the traditional gap between data management and marketing execution, enabling marketers to leverage real-time customer intelligence for personalized engagement across email, mobile, web, and social channels. The platform serves a diverse client base across retail, e-commerce, travel, hospitality, and financial services sectors, with a particularly strong presence in European markets. Mapp Cloud differentiates itself through its emphasis on privacy-first data handling and comprehensive GDPR compliance capabilities, addressing the stringent data protection requirements of European and global enterprises. The solution combines customer data unification, predictive analytics, journey orchestration, and campaign management into a single integrated platform, allowing marketing teams to move from data collection to campaign execution within a unified environment. Mapp Cloud's technology stack leverages artificial intelligence and machine learning to provide predictive customer insights, automated segmentation, and intelligent campaign optimization. The platform supports omnichannel marketing orchestration, enabling businesses to deliver consistent, personalized experiences across the entire customer lifecycle. With its focus on actionable intelligence and marketing automation, Mapp Cloud positions itself as a comprehensive solution for enterprises seeking to modernize their marketing technology infrastructure while maintaining strict compliance with evolving data privacy regulations.

Microsoft Dynamics 365 Customer Insights is an enterprise-grade customer data platform (CDP) that serves as a critical component of Microsoft's comprehensive business applications ecosystem. As part of the Dynamics 365 suite, Customer Insights enables organizations to unify fragmented customer data from multiple sources, creating a single, comprehensive view of each customer. The platform leverages advanced AI and machine learning capabilities to deliver actionable insights, predictive analytics, and personalized customer experiences across marketing, sales, and service touchpoints. The solution is designed to break down data silos by connecting transactional, behavioral, and observational data from various systems including CRM, ERP, e-commerce platforms, and third-party applications. Customer Insights provides real-time data unification, audience segmentation, and customer journey analytics, empowering businesses to make data-driven decisions and deliver personalized engagement at scale. Built on Microsoft's Azure cloud infrastructure, the platform offers enterprise-level security, compliance, and scalability while seamlessly integrating with the broader Microsoft ecosystem including Power BI, Azure Synapse, and Microsoft 365. Targeting mid-market to enterprise organizations across industries such as retail, financial services, healthcare, and manufacturing, Microsoft Dynamics 365 Customer Insights competes in the rapidly growing CDP market. The platform differentiates itself through deep integration with Microsoft's technology stack, AI-powered insights through Azure Cognitive Services, and a unified licensing model that simplifies adoption for existing Microsoft customers. As customer experience becomes increasingly central to business strategy, Customer Insights positions itself as a foundational platform for organizations seeking to transform customer data into competitive advantage.

Netcore Cloud is a comprehensive marketing technology platform that delivers full-stack marketing automation and customer data platform (CDP) capabilities to enterprises and digital-first businesses globally. The company specializes in enabling personalized, omnichannel customer engagement through advanced tools that span email, SMS, push notifications, WhatsApp, and web channels. By leveraging AI-powered predictive analytics and real-time customer data unification, Netcore Cloud empowers brands to optimize customer journeys and drive measurable business outcomes through intelligent, data-driven engagement strategies. The platform serves as an integrated martech solution designed to consolidate fragmented marketing technology stacks, offering end-to-end capabilities from data collection and audience segmentation to campaign execution and performance analytics. Netcore Cloud's CDP foundation enables organizations to create unified customer profiles by aggregating data from multiple touchpoints, facilitating sophisticated segmentation and personalization strategies. The company positions itself as a growth-focused partner for businesses seeking to enhance customer lifetime value through intelligent engagement across the entire customer lifecycle, serving clients across e-commerce, retail, financial services, media, and other digital-intensive industries.

Oracle Unity CDP is an enterprise-grade Customer Data Platform that serves as a critical component of Oracle's comprehensive Customer Experience (CX) Cloud suite. The platform enables large organizations to unify customer data from multiple sources, creating persistent, real-time customer profiles that drive personalized marketing, sales, and service experiences. As part of Oracle's broader ecosystem, Unity CDP leverages the company's extensive infrastructure, security capabilities, and integration with other Oracle applications including Marketing, Sales, Service, and Commerce Cloud. Designed specifically for enterprise requirements, Oracle Unity CDP addresses the complex data management needs of large-scale organizations operating across multiple channels, geographies, and business units. The platform combines identity resolution, data enrichment, audience segmentation, and activation capabilities with Oracle's advanced analytics and AI/ML technologies. This integration allows organizations to break down data silos, ensure compliance with global privacy regulations, and deliver consistent customer experiences across all touchpoints while maintaining the security and scalability expected from enterprise-grade Oracle solutions.

Quaero is an enterprise-grade Customer Data Platform (CDP) and analytics solution provider that specializes in helping organizations unify, manage, and activate customer data across multiple touchpoints. The platform addresses one of the most critical challenges facing modern enterprises: breaking down data silos to create comprehensive, actionable customer profiles that drive personalized marketing campaigns and enhanced customer experiences. By consolidating data from diverse sources including CRM systems, marketing automation tools, e-commerce platforms, and customer service applications, Quaero delivers a single source of truth for customer intelligence that enables data-driven decision making across the organization. The platform combines robust data integration capabilities with sophisticated analytics and segmentation tools, empowering marketing teams, data analysts, and business intelligence professionals to derive meaningful insights from complex customer data ecosystems. Quaero's solution is designed to address the dual challenge of maximizing customer data value while maintaining strict compliance with evolving data privacy regulations such as GDPR, CCPA, and other regional requirements. With real-time data processing capabilities, the platform enables organizations to respond dynamically to customer behaviors and market trends, delivering timely and relevant engagement strategies that improve conversion rates, customer retention, and lifetime value. Quaero serves mid-market to enterprise-level organizations across various industries including retail, financial services, healthcare, telecommunications, and technology sectors. The platform's architecture supports scalable data operations, making it suitable for organizations managing millions of customer records and processing high-volume data streams from multiple channels. By providing advanced identity resolution, predictive analytics, and omnichannel orchestration capabilities, Quaero positions itself as a comprehensive solution for organizations seeking to transform their customer data into a strategic competitive advantage.

Resulticks is an enterprise-grade marketing technology platform that delivers real-time customer data management and omnichannel marketing automation solutions to large-scale organizations. The company's comprehensive Customer Data Platform (CDP) integrates seamlessly with advanced marketing automation capabilities, enabling businesses to orchestrate highly personalized customer experiences across multiple digital and traditional touchpoints including email, SMS, mobile push notifications, social media, web channels, and emerging communication platforms. By unifying fragmented customer data from disparate sources across the enterprise, Resulticks creates a single, actionable customer view that powers intelligent, context-aware engagement strategies in real-time. The platform's core differentiator lies in its real-time processing architecture, which allows marketers to trigger contextual, personalized communications based on customer behaviors and events as they occur, rather than relying on batch processing or delayed responses. This capability is particularly valuable for enterprise clients in time-sensitive industries such as retail, banking and financial services, telecommunications, and hospitality, where immediate customer engagement can significantly impact conversion rates and customer lifetime value. Resulticks serves as a comprehensive marketing operations hub that combines sophisticated audience segmentation, multi-step journey orchestration, predictive analytics, AI-driven recommendations, and cross-channel execution capabilities within a unified platform. Resulticks empowers marketing teams to deliver consistent, personalized experiences at enterprise scale while maintaining comprehensive measurement and attribution across all customer touchpoints. The platform's architecture is designed to handle massive data volumes and high-velocity customer interactions, making it suitable for organizations with millions of customers and complex, multi-brand marketing requirements. By combining data unification, intelligent decisioning, and automated execution, Resulticks enables enterprises to transform their customer engagement strategies from reactive, campaign-based approaches to proactive, always-on, data-driven customer experiences that drive measurable business outcomes and marketing ROI.

SAP Customer Data Platform is an enterprise-grade customer data platform solution that forms an integral part of SAP's comprehensive business software ecosystem. As a product offering from SAP SE, one of the world's leading enterprise software providers, this CDP solution enables large organizations to unify customer data from multiple touchpoints, create comprehensive customer profiles, and activate data across marketing, sales, and service channels. The platform leverages SAP's decades of experience in enterprise resource planning and customer experience management to deliver a robust, scalable solution designed for complex organizational structures. The SAP Customer Data Platform distinguishes itself through deep integration with SAP's broader suite of business applications, including SAP S/4HANA, SAP Commerce Cloud, SAP Marketing Cloud, and SAP Sales Cloud. This native integration capability allows enterprises already invested in the SAP ecosystem to achieve seamless data flow across their entire technology stack, eliminating data silos and enabling real-time customer insights. The platform supports sophisticated data governance, consent management, and privacy compliance features essential for global enterprises operating under regulations like GDPR, CCPA, and other regional data protection laws. Targeting large enterprises and mid-market organizations with complex customer data requirements, SAP Customer Data Platform serves industries including retail, consumer products, manufacturing, financial services, telecommunications, and healthcare. The solution combines SAP's traditional strengths in transactional data management with modern marketing technology capabilities, offering features such as identity resolution, audience segmentation, predictive analytics, and omnichannel orchestration. As part of SAP's Customer Experience portfolio, the platform represents the company's strategic commitment to helping businesses transform customer engagement through unified, intelligent data management.

Twilio Engage is an enterprise-grade Customer Data Platform (CDP) solution that emerged from the integration of Twilio's industry-leading customer engagement infrastructure with Segment's sophisticated data unification capabilities. The platform enables businesses to collect, unify, and activate customer data across multiple touchpoints, creating personalized omnichannel experiences at scale. By combining real-time data orchestration with powerful communication channels including SMS, email, voice, and WhatsApp, Twilio Engage empowers marketing and customer experience teams to deliver contextually relevant messages based on comprehensive customer profiles. As part of Twilio's broader ecosystem, Twilio Engage serves as a strategic solution for enterprises seeking to break down data silos and create unified customer views that drive meaningful engagement. The platform leverages Segment's proven data infrastructure to ingest behavioral, transactional, and demographic data from hundreds of sources, while utilizing Twilio's communication APIs to execute personalized campaigns across preferred customer channels. This convergence of data intelligence and engagement execution positions Twilio Engage as a comprehensive solution for modern customer lifecycle marketing, enabling businesses to move from insight to action within a single integrated platform.

Velocidi is a privacy-first Customer Data Platform (CDP) that specializes in enabling digital marketers and enterprises to effectively activate their first-party data while maintaining strict compliance with evolving global privacy regulations. Founded to address the growing challenges posed by third-party cookie deprecation and increasing privacy legislation such as GDPR and CCPA, Velocidi provides sophisticated data management infrastructure that allows organizations to collect, unify, and activate customer data from multiple touchpoints. The platform emphasizes identity resolution, data quality, and real-time activation capabilities, positioning itself as essential infrastructure for companies transitioning to privacy-centric marketing strategies. The company serves mid-market to enterprise clients across diverse industries including retail, e-commerce, media, and financial services, providing them with tools to create personalized marketing experiences across multiple channels without compromising user privacy. Velocidi's technology stack focuses on helping marketing teams segment audiences, orchestrate cross-channel campaigns, and measure performance using first-party data assets. By enabling organizations to build direct, consent-based relationships with their customers, Velocidi addresses one of the most critical challenges facing digital marketers in the post-cookie era: maintaining marketing effectiveness while respecting user privacy and regulatory requirements. Velocidi differentiates itself through its privacy-first architecture and specialized focus on first-party data activation, rather than attempting to be an all-encompassing marketing suite. This focused approach allows the platform to integrate seamlessly with existing marketing technology stacks while providing deep expertise in data governance, identity resolution, and compliant audience activation across programmatic advertising platforms, social media channels, and owned marketing channels.

Webtrekk is a European analytics and Customer Data Platform (CDP) provider that has established itself as a leading solution for privacy-compliant data management and marketing analytics. Founded in Germany, the company specializes in helping organizations collect, unify, and activate customer data while maintaining strict adherence to European data protection regulations, particularly GDPR. Webtrekk's platform combines web analytics, mobile app tracking, and customer data platform capabilities into a unified system that enables marketers and data analysts to make data-driven decisions without compromising on privacy standards. The company serves enterprise and mid-market clients across various industries including e-commerce, media, finance, and telecommunications, providing them with tools to understand customer journeys, optimize marketing campaigns, and deliver personalized experiences. With a strong focus on data sovereignty and regulatory compliance, Webtrekk has positioned itself as a privacy-first alternative to global analytics platforms like Google Analytics and Adobe Analytics. The platform's emphasis on first-party data collection, consent management, and transparent data processing has made it particularly appealing to European organizations that prioritize customer privacy and regulatory compliance. Webtrekk's solution architecture allows businesses to maintain full control over their customer data while leveraging advanced analytics and segmentation capabilities to drive marketing effectiveness and customer engagement.

Zaius is a specialized customer data platform (CDP) and marketing automation solution purpose-built for business-to-consumer e-commerce companies. The platform addresses a critical need in the online retail sector by unifying fragmented customer data from multiple touchpoints—including website interactions, email engagement, mobile app usage, and purchase transactions—into comprehensive, actionable customer profiles. By consolidating these data streams, Zaius enables e-commerce marketers to move beyond basic segmentation and deliver sophisticated, personalized marketing experiences across email, mobile, and web channels in real-time. What distinguishes Zaius in the crowded martech landscape is its vertical-specific focus on e-commerce. Rather than offering a generalized CDP solution, Zaius has built its platform architecture, feature set, and integration ecosystem specifically around the needs of online retailers. The platform comes equipped with pre-built integrations for major e-commerce platforms like Shopify, Magento, and BigCommerce, along with purpose-designed features addressing common retail challenges such as cart abandonment recovery, customer lifetime value optimization, post-purchase engagement, and intelligent product recommendations. This specialization allows Zaius to offer deeper functionality for e-commerce use cases compared to horizontal CDP solutions. Zaius serves mid-market to enterprise e-commerce brands that are looking to consolidate their marketing technology stack and eliminate the data silos that typically exist between e-commerce platforms, email service providers, analytics tools, and advertising systems. The platform combines the data unification capabilities of a CDP with native marketing automation tools, enabling marketers to not only collect and organize customer data but also activate it immediately for campaign orchestration, behavioral triggering, and lifecycle marketing—all without requiring extensive technical resources or data engineering support.