Mapp Cloud delivers essential customer data platforms services for the adtech industry
Mapp Cloud positions itself as a comprehensive European-focused CDP and marketing automation platform with strong emphasis on GDPR compliance and privacy-first data management. The company targets mid-market to enterprise clients seeking integrated solutions that combine data unification with marketing execution capabilities.
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Mapp Cloud is a European-based digital marketing technology platform specializing in enterprise-grade customer data platform (CDP) and marketing automation solutions. The company serves mid-market to enterprise organizations across retail, e-commerce, travel, hospitality, and financial services sectors, with a particularly strong presence in European markets. Mapp Cloud's integrated platform bridges the gap between data management and marketing execution, enabling businesses to unify fragmented customer data from multiple touchpoints, derive actionable insights through advanced analytics and AI, and orchestrate personalized cross-channel marketing campaigns. The platform distinguishes itself through its privacy-first approach and comprehensive GDPR compliance capabilities, addressing the stringent data protection requirements of European and global enterprises. Mapp Cloud combines customer data unification, predictive analytics, journey orchestration, and campaign management into a single unified environment, allowing marketing teams to move seamlessly from data collection to campaign execution. The solution leverages artificial intelligence and machine learning to provide predictive customer insights, automated segmentation, and intelligent campaign optimization across email, mobile, web, and social channels, positioning itself as a comprehensive solution for enterprises seeking to modernize their marketing technology infrastructure while maintaining strict compliance with evolving data privacy regulations.
Last updated: 12/26/2025