Trent Thacker
Trent Thacker is an advertising technology professional operating within Cox Automotive, a subsidiary of Cox Enterprises and one of the most influential players in automotive media, data, and digital advertising. Cox Automotive's portfolio includes brands like Autotrader, Kelley Blue Book, and Dealertrack, making it a significant force in automotive-focused programmatic advertising and first-party data utilization. Thacker's work sits at the intersection of automotive retail and digital media strategy. Cox Automotive's scale — reaching millions of in-market auto shoppers — makes it a meaningful operator in the automotive AdTech vertical. Industry observers would recognize Cox Automotive as a key destination for AdTech talent focused on automotive vertical advertising, data partnerships, and digital retail media.
Last updated Oct 13, 2026 by the ATDb Editorial Team
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Bio
Trent Thacker is an advertising technology professional operating within Cox Automotive, a subsidiary of Cox Enterprises and one of the most influential players in automotive media, data, and digital advertising. Cox Automotive's portfolio includes brands like Autotrader, Kelley Blue Book, and Dealertrack, making it a significant force in automotive-focused programmatic advertising and first-party data utilization. Thacker's work sits at the intersection of automotive retail and digital media strategy. Cox Automotive's scale — reaching millions of in-market auto shoppers — makes it a meaningful operator in the automotive AdTech vertical. Industry observers would recognize Cox Automotive as a key destination for AdTech talent focused on automotive vertical advertising, data partnerships, and digital retail media.