Tom Ryan
Tom Ryan is best known as the co-founder of Smashburger, the fast-casual burger chain he launched in 2007 alongside Rick Schaden and private equity backing from Consumer Capital Group. Ryan brought deep expertise in menu innovation and brand-building to the venture, helping Smashburger grow rapidly through a combination of franchising and company-owned locations across the United States and internationally. The chain became known for its signature technique of smashing fresh beef onto a buttered, seasoned grill, a method Ryan helped popularize as a point of brand differentiation. Prior to Smashburger, Ryan had a notable career in the quick-service restaurant industry, including senior roles at McDonald's where he is credited with developing iconic menu items, and at Pizza Hut and Quiznos, where he held executive positions focused on product and brand strategy. His background in consumer marketing and product development informed Smashburger's go-to-market approach and menu architecture. Smashburger was acquired by Jollibee Foods Corporation, the Philippine fast-food giant, which took a majority stake in 2018. Ryan's work at Smashburger is widely cited in fast-casual industry circles as an example of concept-driven brand building backed by strong marketing and franchising strategy.
Last updated Oct 25, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 30 years
Bio
Tom Ryan is best known as the co-founder of Smashburger, the fast-casual burger chain he launched in 2007 alongside Rick Schaden and private equity backing from Consumer Capital Group. Ryan brought deep expertise in menu innovation and brand-building to the venture, helping Smashburger grow rapidly through a combination of franchising and company-owned locations across the United States and internationally. The chain became known for its signature technique of smashing fresh beef onto a buttered, seasoned grill, a method Ryan helped popularize as a point of brand differentiation. Prior to Smashburger, Ryan had a notable career in the quick-service restaurant industry, including senior roles at McDonald's where he is credited with developing iconic menu items, and at Pizza Hut and Quiznos, where he held executive positions focused on product and brand strategy. His background in consumer marketing and product development informed Smashburger's go-to-market approach and menu architecture. Smashburger was acquired by Jollibee Foods Corporation, the Philippine fast-food giant, which took a majority stake in 2018. Ryan's work at Smashburger is widely cited in fast-casual industry circles as an example of concept-driven brand building backed by strong marketing and franchising strategy.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Co-founded Smashburger in 2007 and grew it to hundreds of locations across the U.S. and internationally
- Credited with developing iconic menu items during his tenure at McDonald's
- Smashburger acquired by Jollibee Foods Corporation in a deal valuing the brand at approximately $335 million