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Srishti Prabha

Operator

Srishti Prabha is best known as a co-founder and operational leader of Adglobal360, a digital marketing and programmatic advertising agency that has established itself as a significant player in the Indian and Southeast Asian AdTech landscape. Her work has centered on building scalable, data-driven advertising infrastructure for brands operating in emerging markets, where programmatic adoption and retail media are experiencing rapid growth. As COO, Srishti has been instrumental in shaping Adglobal360's capabilities across performance marketing, programmatic buying, and retail media verticals. Her leadership has contributed to the agency's expansion beyond India into broader APAC markets, positioning the company at the intersection of brand-building and measurable digital performance for regional and multinational clients. Srishti represents a generation of APAC AdTech operators who are building the programmatic and data infrastructure layer for markets that are leapfrogging traditional advertising models. Her focus on emerging market programmatic infrastructure and retail media reflects broader industry trends in the region, where mobile-first audiences and rapidly growing e-commerce ecosystems are reshaping how advertisers reach consumers.

Last updated Jul 10, 2026 by ATDb automated enrichment

Role
Co-Founder & COO
Company
Adglobal360
Based
New Delhi, Delhi, India
Years in industry
15 years

Bio

Srishti Prabha is best known as a co-founder and operational leader of Adglobal360, a digital marketing and programmatic advertising agency that has established itself as a significant player in the Indian and Southeast Asian AdTech landscape. Her work has centered on building scalable, data-driven advertising infrastructure for brands operating in emerging markets, where programmatic adoption and retail media are experiencing rapid growth. As COO, Srishti has been instrumental in shaping Adglobal360's capabilities across performance marketing, programmatic buying, and retail media verticals. Her leadership has contributed to the agency's expansion beyond India into broader APAC markets, positioning the company at the intersection of brand-building and measurable digital performance for regional and multinational clients. Srishti represents a generation of APAC AdTech operators who are building the programmatic and data infrastructure layer for markets that are leapfrogging traditional advertising models. Her focus on emerging market programmatic infrastructure and retail media reflects broader industry trends in the region, where mobile-first audiences and rapidly growing e-commerce ecosystems are reshaping how advertisers reach consumers.

Expertise & education

Expertise

Programmatic AdvertisingPerformance MarketingRetail MediaData-Driven AdvertisingDigital Marketing StrategyAPAC Emerging MarketsAgency OperationsMobile Advertising

Speaking topics

Programmatic advertising in emerging marketsRetail media growth in India and Southeast AsiaData-driven performance marketingAPAC AdTech ecosystem development

Recognition

Notable achievements

  • Co-founded Adglobal360, growing it into one of India's prominent digital marketing and programmatic advertising agencies
  • Led expansion of Adglobal360's programmatic and retail media capabilities across Indian and Southeast Asian markets