Seth Matlins

Seth Matlins is best known as the co-founder and former Managing Director of Forbes CMO Network and a longtime advocate for more responsible, human-centered marketing. He has spent decades at the intersection of brand strategy, media, and culture, challenging the advertising industry to reckon with the societal consequences of how brands communicate and to whom. His work has consistently pushed marketers to think beyond metrics and toward meaning. Matlins has held senior roles across brand, media, and entertainment, including time at CAA (Creative Artists Agency), where he worked on brand and marketing strategy at the highest levels of the industry. His tenure at Forbes gave him a platform to convene and influence the CMO community, shaping conversations around marketing leadership, brand purpose, and the evolving role of the chief marketer in an era of digital disruption and social accountability. Through The Wisdomous Company, Matlins continues his focus on helping organizations and leaders navigate complexity with greater clarity and integrity. He is a recognized voice on topics including the ethics of advertising, the impact of media on self-image and culture, and the responsibilities that come with marketing power. He has been particularly vocal about the fashion and beauty industries' use of imagery and its effects on consumers, co-founding the Feel More Better initiative to address these issues.

Last updated Aug 25, 2026 by ATDb automated enrichment