SP
Sami Pippuri
Operator
Sami Pippuri is Chief Technology Officer at Readpeak.
Last updated Sep 27, 2026 by the ATDb Editorial Team
Role
CTO
Company
Readpeak
Based
Helsinki, Finland
- Years in industry
- 12 years
Expertise & education
Expertise
Native AdvertisingProgrammatic AdvertisingPublisher MonetizationAdTech Platform DevelopmentContent MarketingSSP/DSP IntegrationNordic Digital MediaBrand Safety
Speaking topics
Programmatic Native AdvertisingPublisher Monetization StrategiesNordic Digital Advertising TrendsSustainable Ad Formats and User Experience
Recognition
Notable achievements
- Co-founded Readpeak, growing it into one of the leading native advertising platforms in the Nordic region
- Scaled Readpeak's publisher network across multiple European markets
- Built a programmatic native platform integrating with major global SSPs and DSPs