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Ryan Ostrom

Operator

Ryan Ostrom is a marketing and digital executive who has built a reputation for blending data-driven strategy with culturally resonant brand storytelling, particularly within the quick-service restaurant space. As Chief Customer and Digital Officer at Jack in the Box, he oversees the brand's marketing, digital experience, loyalty, and customer engagement efforts, working to modernize how the iconic chain connects with consumers across digital and physical touchpoints. Before joining Jack in the Box, Ostrom served as Chief Marketing Officer at Jack in the Box, a role in which he helped revitalize the brand's voice and relevance, leaning into irreverent, youth-skewing creative and social media strategies. He has also held senior marketing roles at YUM! Brands, where he worked across the company's portfolio of QSR brands, gaining deep experience in franchise marketing, digital innovation, and consumer engagement at scale. Ostrom is recognized in the QSR and marketing industry for his ability to fuse brand authenticity with digital capability, helping legacy fast-food brands compete in an increasingly fragmented media and consumer landscape.

Last updated Oct 25, 2026 by ATDb automated enrichment

Role
Chief Customer and Digital Officer
Company
Jack in the Box
Based
San Diego, California, United States

AI-drafted from public sources1 source cited

Years in industry
20 years

Bio

Ryan Ostrom is a marketing and digital executive who has built a reputation for blending data-driven strategy with culturally resonant brand storytelling, particularly within the quick-service restaurant space. As Chief Customer and Digital Officer at Jack in the Box, he oversees the brand's marketing, digital experience, loyalty, and customer engagement efforts, working to modernize how the iconic chain connects with consumers across digital and physical touchpoints. Before joining Jack in the Box, Ostrom served as Chief Marketing Officer at Jack in the Box, a role in which he helped revitalize the brand's voice and relevance, leaning into irreverent, youth-skewing creative and social media strategies. He has also held senior marketing roles at YUM! Brands, where he worked across the company's portfolio of QSR brands, gaining deep experience in franchise marketing, digital innovation, and consumer engagement at scale. Ostrom is recognized in the QSR and marketing industry for his ability to fuse brand authenticity with digital capability, helping legacy fast-food brands compete in an increasingly fragmented media and consumer landscape.

Expertise & education

Expertise

QSR MarketingDigital TransformationBrand StrategyCustomer Loyalty ProgramsSocial Media MarketingConsumer EngagementDigital ExperienceFranchise Marketing

Speaking topics

Digital transformation in QSRBrand relevance and cultural marketingCustomer loyalty and digital engagement

Recognition

Notable achievements

  • Led brand revitalization efforts at Jack in the Box, sharpening its irreverent cultural identity and expanding its digital and loyalty capabilities.
  • Elevated Jack in the Box's social media presence and youth-skewing marketing to drive renewed brand relevance.