Skip to content
ATDbbeta
PB

Priyanka Bhatt

Executive

Female VP of Product at a major independent exchange represents both the geographic diversity angle (Index Exchange is Canadian-headquartered) and the under-covered engineering/product leadership layer in AdTech.

Role: VP of Product, Publisher PlatformCompany: Index Exchange

Last updated Aug 22, 2026 by the ATDb Editorial Team

Bio

Priyanka Bhatt leads publisher-facing product development at Index Exchange, one of the largest independent programmatic exchanges globally. She oversees features related to header bidding, identity integration, and publisher yield optimization. Her work is central to how Index Exchange competes with Google and Amazon in the SSP market while maintaining publisher trust and transparency.

Expertise & education

Expertise

SSP Product ManagementHeader BiddingPublisher MonetizationIdentity IntegrationProgrammatic Exchange