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Pranav Yadav

CEO at Nexxen

Leading Nexxen's transformation into a unified CTV and programmatic advertising platform, and championing independent AdTech as a viable alternative to walled-garden ecosystems.

OperatorNew York, New York, United States15+ years in industry

Last updated Apr 19, 2026 by AI Enrichment

Bio

Pranav Yadav serves as CEO of Nexxen, the global advertising technology platform that emerged from Tremor International's strategic consolidation of its CTV, video, and programmatic assets under a unified brand. He is recognized for driving the company's vision of an end-to-end, data-driven advertising ecosystem that connects buyers and sellers across connected television and digital video at scale. His leadership has been central to positioning Nexxen as a differentiated independent player in a market increasingly dominated by walled gardens. Yadav's career has spanned senior roles across the AdTech and media landscape, with a focus on building and scaling technology-driven advertising businesses. His background encompasses programmatic advertising, audience data strategy, and the operational complexity of running a publicly traded AdTech company with global reach. Under his tenure, Nexxen has emphasized its unique combination of a demand-side platform, supply-side platform, and data capabilities as a competitive moat. As an operator in the CTV space, Yadav has been a vocal advocate for transparency, addressability, and the importance of independent technology stacks in an era of consolidation. He has engaged with industry conversations around identity resolution, cookieless targeting, and the measurement challenges unique to streaming and connected TV environments.

Previous Roles

CEO

Tremor International (2022-2023)

Senior Executive / Leadership Role

Neuro-Insight

Expertise
Connected TV (CTV) AdvertisingProgrammatic AdvertisingVideo AdvertisingDemand-Side Platforms (DSP)Supply-Side Platforms (SSP)Audience Data & TargetingIdentity ResolutionAdTech Platform Strategy
Notable Achievements
  • Led the rebranding and strategic unification of Tremor International's assets under the Nexxen brand
  • Oversaw Nexxen's positioning as an independent end-to-end CTV and programmatic platform competing against scaled walled gardens
  • Guided the company through integration of multiple acquired AdTech assets including Amobee and Spearad
Speaking Topics
The future of connected TV advertisingIndependent AdTech in a consolidating marketCookieless identity and addressabilityProgrammatic video and CTV measurementData-driven advertising strategy
Connections