Nadia Masri
Nadia Masri is best known as the founder of Perksy, a mobile-first consumer insights and market research platform that enables brands, agencies, and media companies to gather real-time audience data through an engaging, rewards-based app experience. By gamifying the survey process, Perksy made it faster and more cost-effective for marketers to understand consumer sentiment, positioning itself as a modern alternative to traditional research methods. Masri founded Perksy and built it into a recognized player in the marketing intelligence space, earning her a spot on the Forbes 30 Under 30 list in 2019 in the Marketing & Advertising category. Her work sits at the intersection of consumer engagement, data, and advertising effectiveness — helping brands make smarter campaign and product decisions backed by rapid, high-quality consumer feedback.
Last updated Oct 11, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 10 years
Bio
Nadia Masri is best known as the founder of Perksy, a mobile-first consumer insights and market research platform that enables brands, agencies, and media companies to gather real-time audience data through an engaging, rewards-based app experience. By gamifying the survey process, Perksy made it faster and more cost-effective for marketers to understand consumer sentiment, positioning itself as a modern alternative to traditional research methods. Masri founded Perksy and built it into a recognized player in the marketing intelligence space, earning her a spot on the Forbes 30 Under 30 list in 2019 in the Marketing & Advertising category. Her work sits at the intersection of consumer engagement, data, and advertising effectiveness — helping brands make smarter campaign and product decisions backed by rapid, high-quality consumer feedback.
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Founded Perksy, a mobile-first consumer insights platform used by major brands and agencies
- Named to Forbes 30 Under 30 (Marketing & Advertising) in 2019