Michael Karg

Michael Karg is a senior media and marketing services executive who was appointed CEO of WPP Media following WPP's rebranding of GroupM under that name in 2025. WPP Media is the holding company's media investment arm, encompassing agency brands including EssenceMediacom, Mindshare, and Wavemaker, and represents one of the largest buyers of media globally. Karg previously served as CEO of Scholz & Friends, the German creative agency network, and held senior leadership roles within the broader WPP ecosystem. He has a background spanning agency management, digital transformation, and media strategy across European and global markets. His appointment to lead WPP Media places him at the helm of a business that manages hundreds of billions of dollars in media billings annually, with a mandate to drive growth, integrate data and technology capabilities, and compete with rival media holding groups in an increasingly programmatic and AI-driven landscape.

Last updated Nov 3, 2026 by ATDb automated enrichment