Chief Marketing Officer at Magnite
Leading Magnite's global marketing and brand strategy as the company established itself as the dominant independent SSP, with particular emphasis on CTV advertising and publisher monetization narratives.
Last updated Feb 27, 2026 by AI Enrichment
Melissa Chowning is the Chief Marketing Officer at Magnite, the world's largest independent sell-side advertising platform, where she oversees global marketing strategy, brand positioning, corporate communications, and product marketing. She has played a central role in establishing Magnite's identity and thought leadership following the high-profile merger of Rubicon Project and Telaria, helping to unify the combined company's narrative in a competitive programmatic landscape increasingly shaped by connected TV (CTV) and streaming. Prior to Magnite, Chowning held senior marketing leadership roles at Adobe, where she developed deep expertise in marketing technology, enterprise software, and digital advertising platforms. Her background spans B2B brand strategy, demand generation, and go-to-market execution across complex technology organizations, giving her a strong foundation for navigating the rapidly evolving AdTech ecosystem. At Magnite, Chowning has been a key voice in articulating the company's value proposition to publishers seeking to maximize programmatic revenue, particularly as CTV has emerged as a dominant growth channel. Her work bridges the technical complexity of supply-side infrastructure with accessible, market-facing messaging that resonates with both publisher partners and the broader advertising industry.
Adobe