Matty Beckerman
Matty Beckerman is best known as the founder and CEO of ALFI, Inc. (Nasdaq: ALF), an artificial intelligence advertising platform that delivers targeted programmatic ads on tablets installed in rideshare vehicles and other out-of-home environments. ALFI's technology uses computer vision and machine learning to anonymously analyze passengers and serve contextually relevant ads without collecting personally identifiable information, positioning the company as a privacy-conscious alternative in the evolving cookieless advertising landscape. Beckerman has been a vocal advocate for ethical AI in advertising, emphasizing consent-based and non-invasive audience engagement. Beckerman founded ALFI with the vision of bringing precision digital advertising to physical spaces, particularly the captive rideshare audience. Under his leadership, ALFI went public on the Nasdaq in 2021, raising the profile of AI-powered out-of-home (OOH) advertising as a distinct and growing segment of the AdTech ecosystem. He has worked to build partnerships with rideshare operators and fleet owners to scale tablet-based ad inventory across major U.S. markets. Beyond ALFI, Beckerman has a background in entrepreneurship and technology ventures, and he has become a recognizable voice in discussions around the intersection of artificial intelligence, privacy, and programmatic advertising. He frequently speaks on how AI can enable smarter, more responsible advertising without compromising consumer privacy, a timely message as the industry navigates the deprecation of third-party cookies and increasing regulatory scrutiny.
Last updated Jul 10, 2026 by ATDb automated enrichment
- Years in industry
- 10 years
Bio
Matty Beckerman is best known as the founder and CEO of ALFI, Inc. (Nasdaq: ALF), an artificial intelligence advertising platform that delivers targeted programmatic ads on tablets installed in rideshare vehicles and other out-of-home environments. ALFI's technology uses computer vision and machine learning to anonymously analyze passengers and serve contextually relevant ads without collecting personally identifiable information, positioning the company as a privacy-conscious alternative in the evolving cookieless advertising landscape. Beckerman has been a vocal advocate for ethical AI in advertising, emphasizing consent-based and non-invasive audience engagement. Beckerman founded ALFI with the vision of bringing precision digital advertising to physical spaces, particularly the captive rideshare audience. Under his leadership, ALFI went public on the Nasdaq in 2021, raising the profile of AI-powered out-of-home (OOH) advertising as a distinct and growing segment of the AdTech ecosystem. He has worked to build partnerships with rideshare operators and fleet owners to scale tablet-based ad inventory across major U.S. markets. Beyond ALFI, Beckerman has a background in entrepreneurship and technology ventures, and he has become a recognizable voice in discussions around the intersection of artificial intelligence, privacy, and programmatic advertising. He frequently speaks on how AI can enable smarter, more responsible advertising without compromising consumer privacy, a timely message as the industry navigates the deprecation of third-party cookies and increasing regulatory scrutiny.
Career
Entrepreneur / Technology Ventures
Various · Prior to 2018
Board memberships
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Founded ALFI, Inc. and led the company to a successful Nasdaq IPO (ticker: ALF) in 2021
- Built an AI-driven OOH advertising platform deployed across rideshare fleets in major U.S. markets
- Positioned ALFI as a privacy-first advertising technology company using anonymous computer vision targeting