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Matt Milne

Operator

Matt Milne is a seasoned advertising sales executive known for his work in the connected TV and advanced television advertising space. At TiVo Ads, he has been instrumental in helping brands and agencies leverage TiVo's data-driven advertising capabilities across streaming and pay-TV environments, positioning the platform as a meaningful player in the evolving CTV ecosystem. Milne's career has spanned multiple facets of the AdTech and media landscape, with experience in programmatic advertising, audience targeting, and TV data monetization. His background reflects the broader industry shift from traditional linear TV buying toward data-enriched, addressable, and streaming-first advertising strategies. He is recognized within the industry as a practitioner-operator who bridges the gap between technology platforms and advertiser needs, helping clients navigate the fragmented CTV landscape with actionable solutions rooted in first-party and ACR data.

Last updated Jul 10, 2026 by ATDb automated enrichment

Role
Vice President, Advertising Sales
Company
TiVo Ads
Based
United States
Years in industry
15 years

Bio

Matt Milne is a seasoned advertising sales executive known for his work in the connected TV and advanced television advertising space. At TiVo Ads, he has been instrumental in helping brands and agencies leverage TiVo's data-driven advertising capabilities across streaming and pay-TV environments, positioning the platform as a meaningful player in the evolving CTV ecosystem. Milne's career has spanned multiple facets of the AdTech and media landscape, with experience in programmatic advertising, audience targeting, and TV data monetization. His background reflects the broader industry shift from traditional linear TV buying toward data-enriched, addressable, and streaming-first advertising strategies. He is recognized within the industry as a practitioner-operator who bridges the gap between technology platforms and advertiser needs, helping clients navigate the fragmented CTV landscape with actionable solutions rooted in first-party and ACR data.

Career

  • Director, Advertising Sales

    TiVo · prior to VP role

  • Sales Leadership Role

    Unknown

Expertise & education

Expertise

Connected TV AdvertisingAdvanced TVProgrammatic AdvertisingACR DataAudience TargetingStreaming MonetizationData-Driven AdvertisingCTV Measurement

Speaking topics

Connected TV AdvertisingAdvanced TV Data and MeasurementStreaming Monetization Strategies

Recognition

Notable achievements

  • Led advertising sales efforts at TiVo Ads during a critical growth period for CTV and streaming advertising
  • Helped position TiVo's ACR and viewership data assets as competitive differentiators for brand advertisers