Marti Morfitt
Marti Morfitt is a veteran consumer goods and retail executive known for leading major branded consumer companies through growth and transformation. She has held CEO and senior leadership roles across well-known consumer brands, bringing deep expertise in brand strategy, marketing, and operational leadership. Her appointment as Executive Chair of Lululemon reflects her standing as a seasoned board-level leader in the consumer and retail sector. Morfitt previously served as CEO of CNS Inc., the maker of Breathe Right nasal strips, where she led the brand through significant growth before its acquisition by GlaxoSmithKline. She has also held executive roles at companies including Clorox and Pillsbury, building a career rooted in consumer marketing and brand management. As a board director and executive chair, Morfitt has been involved in governance and strategic oversight at multiple consumer-facing companies. Her background in consumer marketing and brand-building informs her board-level contributions, particularly in areas of brand strategy and growth.
Last updated Oct 24, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 30 years
Bio
Marti Morfitt is a veteran consumer goods and retail executive known for leading major branded consumer companies through growth and transformation. She has held CEO and senior leadership roles across well-known consumer brands, bringing deep expertise in brand strategy, marketing, and operational leadership. Her appointment as Executive Chair of Lululemon reflects her standing as a seasoned board-level leader in the consumer and retail sector. Morfitt previously served as CEO of CNS Inc., the maker of Breathe Right nasal strips, where she led the brand through significant growth before its acquisition by GlaxoSmithKline. She has also held executive roles at companies including Clorox and Pillsbury, building a career rooted in consumer marketing and brand management. As a board director and executive chair, Morfitt has been involved in governance and strategic oversight at multiple consumer-facing companies. Her background in consumer marketing and brand-building informs her board-level contributions, particularly in areas of brand strategy and growth.
Expertise & education
Expertise
Recognition
Notable achievements
- Led CNS Inc. (maker of Breathe Right nasal strips) as CEO through significant brand growth and eventual acquisition by GlaxoSmithKline
- Appointed Executive Chair of Lululemon Athletica