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Álvaro Mayol

Operator

Álvaro Mayol is the CEO of Taptap Digital, a global advertising technology company headquartered in Spain that specializes in mobile-first, data-driven advertising solutions with a strong focus on geolocation intelligence and audience targeting. Under his leadership, Taptap Digital has expanded its international footprint across Europe, Latin America, and the United States, positioning itself as a significant independent player in the programmatic and mobile advertising space. Mayol has been a driving force behind Taptap Digital's development of proprietary geolocation and audience data capabilities, which underpin the company's differentiated offering to advertisers and agencies. His leadership has guided the company through growth phases that include building out its technology stack and scaling its commercial operations across multiple markets.

Last updated Oct 25, 2026 by ATDb automated enrichment

Role
CEO
Company
Taptap Digital
Based
Madrid, Spain

AI-drafted from public sources1 source cited

Years in industry
15 years

Bio

Álvaro Mayol is the CEO of Taptap Digital, a global advertising technology company headquartered in Spain that specializes in mobile-first, data-driven advertising solutions with a strong focus on geolocation intelligence and audience targeting. Under his leadership, Taptap Digital has expanded its international footprint across Europe, Latin America, and the United States, positioning itself as a significant independent player in the programmatic and mobile advertising space. Mayol has been a driving force behind Taptap Digital's development of proprietary geolocation and audience data capabilities, which underpin the company's differentiated offering to advertisers and agencies. His leadership has guided the company through growth phases that include building out its technology stack and scaling its commercial operations across multiple markets.

Expertise & education

Expertise

Mobile AdvertisingGeolocation TargetingProgrammatic AdvertisingAudience IntelligenceAdTechData-Driven MarketingInternational Market Expansion

Speaking topics

Mobile AdvertisingGeolocation and Audience DataProgrammatic Advertising

Recognition

Notable achievements

  • Led Taptap Digital's international expansion across Europe, Latin America, and the United States
  • Built Taptap Digital into a recognized independent mobile and geolocation advertising technology platform