Chief Strategy Officer at Amobee
Rowntree is known for her editorial leadership at ExchangeWire and her ability to bridge omnichannel advertising strategy with programmatic technology, making her a trusted voice on the convergence of traditional and digital media.
Last updated Feb 27, 2026 by AI Enrichment
Lindsay Rowntree is a senior AdTech strategist best known for her deep expertise in omnichannel advertising and her ability to translate complex programmatic concepts into actionable brand strategy. Before moving into an operator role, she built significant industry recognition as Head of Content at ExchangeWire, one of the AdTech industry's most influential trade publications, where she shaped editorial coverage of programmatic advertising, data, and the evolving media landscape for a global audience of industry professionals. Her transition from media and editorial into a strategic operator role reflects a career built on synthesizing industry knowledge into practical frameworks. At Amobee, she has focused on helping brands and agencies navigate the fragmented advertising ecosystem by leveraging unified, data-driven approaches that span linear TV, digital, and emerging channels. Her background in content and thought leadership gives her a distinctive perspective on how to communicate platform value and strategic differentiation in a crowded market. Rowntree is regarded in the industry as a connector of ideas and stakeholders, with a reputation for making sophisticated AdTech concepts accessible to brand marketers and media planners alike. Her work spans the intersection of legacy media planning and modern programmatic infrastructure, positioning her as a credible voice on the convergence of traditional and digital advertising.
ExchangeWire (approx. 2014-2021)