Jordan Zimmerman

Jordan Zimmerman is one of the most prominent figures in retail advertising, having built Zimmerman Advertising from a small shop into one of the largest and most recognized retail-focused agencies in the United States. Known for his high-energy, performance-obsessed philosophy, Zimmerman has long championed the idea that advertising must drive immediate, measurable consumer action — a model he calls 'brandtailing,' blending brand building with retail results. He founded Zimmerman Advertising in Fort Lauderdale, Florida, and grew it into a powerhouse affiliated with Omnicom Group, serving major retail and franchise clients across automotive, restaurant, and consumer sectors. His client roster has included brands such as AutoNation, Nissan, Dunkin' Donuts, and Papa John's, among others. His agency became known for high-volume, high-frequency advertising campaigns designed to move product and drive foot traffic. Zimmerman is also a published author and frequent speaker, sharing his entrepreneurial and advertising philosophy with business audiences. He has been recognized as one of the most influential figures in advertising and has cultivated a reputation as a self-made entrepreneur who built his agency through relentless drive and a focus on accountability in advertising spend.

Last updated Oct 17, 2026 by ATDb automated enrichment