Darshan Kantak
Darshan Kantak serves as VP of Ads Platform at Netflix, where he leads the engineering and product teams building the technical foundation for Netflix's advertising tier. Netflix launched its ad-supported subscription plan in late 2022, and Kantak's role sits at the center of scaling that platform into a competitive streaming ad business. Prior to Netflix, Kantak held senior roles at Google, where he spent a significant portion of his career working on search and ads products. His background in large-scale ads infrastructure and monetization platforms made him a notable hire as Netflix moved aggressively to build out its own first-party ad stack and reduce reliance on third-party partners such as Microsoft.
Last updated Nov 3, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Darshan Kantak serves as VP of Ads Platform at Netflix, where he leads the engineering and product teams building the technical foundation for Netflix's advertising tier. Netflix launched its ad-supported subscription plan in late 2022, and Kantak's role sits at the center of scaling that platform into a competitive streaming ad business. Prior to Netflix, Kantak held senior roles at Google, where he spent a significant portion of his career working on search and ads products. His background in large-scale ads infrastructure and monetization platforms made him a notable hire as Netflix moved aggressively to build out its own first-party ad stack and reduce reliance on third-party partners such as Microsoft.
Expertise & education
Expertise
Recognition
Notable achievements
- Leading Netflix's build-out of its in-house ads platform as the company scales its ad-supported tier globally
- Senior product leadership at Google across ads and search products