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Chloe Nicholls
Head of AdTech at IAB UK
As Head of AdTech at IAB UK, she occupies a critical standards and governance role that directly shapes how UK AdTech operates post-third-party cookie, making her highly relevant to any comprehensive AdTech ecosystem database.
Last updated May 26, 2026 by the ATDb Editorial Team
Bio
Chloe Nicholls leads AdTech policy and standards work at IAB UK, focusing on programmatic supply chain transparency, privacy-preserving technologies, and industry education around the post-cookie ecosystem. She is a prominent voice in UK AdTech governance and regularly contributes to industry working groups on identity and measurement. Her work bridges technical standards and practical industry adoption across UK publishers and agencies.
Expertise
Programmatic StandardsPrivacy & IdentitySupply Chain Transparency