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Ben Sylvan
SVP, Connected Media at Keurig Dr Pepper
Leading connected media strategy at Keurig Dr Pepper
DealmakerSeattle, Washington, United States15+ years in industry
Last updated May 31, 2026 by the ATDb Editorial Team · Connections updated May 31, 2026
Bio
Ben Sylvan is SVP, Connected Media at Keurig Dr Pepper, where he leads the company's connected media strategy. He previously held senior partnership roles at Amazon Ads and Amazon, where he focused on advertising partnerships and helping grow Amazon's advertising business. Sylvan brings deep expertise in media and advertising technology to his current role driving connected media initiatives for one of the world's leading beverage companies.
Previous Roles
Director, Partnerships
Amazon Ads
Senior Manager, Advertising Partnerships
Amazon
Expertise
Retail Media NetworksDemand-Side Platforms (DSP)Programmatic AdvertisingFirst-Party Data StrategyAgency & Brand PartnershipsDigital Advertising StrategyAdTech Ecosystem DevelopmentIdentity and Audience Targeting
Notable Achievements
- Led strategic partnership expansion for Amazon Ads, contributing to its growth as a top-three global digital advertising platform
- Oversaw DSP partnership programs that connect major advertisers and agencies to Amazon's consumer data ecosystem
- Played a key role in scaling Amazon's retail media network into a multi-billion dollar advertising business
Speaking Topics
Retail Media and the Future of Commerce AdvertisingDSP Partnerships and Programmatic StrategyFirst-Party Data in a Privacy-First WorldAmazon Ads Ecosystem and Advertiser Opportunities
Connections