Angelina Gennis

Executive

Forrester analysts who cover AdTech are highly influential in enterprise procurement decisions yet rarely appear in AdTech-specific databases; Gennis fills the analyst/researcher axis that is explicitly underrepresented.

Role: Research Director, Advertising & Marketing TechnologyCompany: Forrester Research

Last updated Jul 1, 2026 by the ATDb Editorial Team

Bio

Angelina Gennis is a research director at Forrester covering advertising technology, programmatic media, and the evolving identity landscape for enterprise marketing clients. She publishes influential reports on DSP evaluation, retail media network strategy, and cookieless targeting approaches that guide Fortune 500 media investment decisions. Her analyst work shapes how large advertisers and agencies evaluate and procure AdTech solutions.

Expertise & education

Expertise

AdTech Research & AnalysisRetail MediaIdentity & Targeting