Skip to content
AJ

Andy Jex

Thought Leader

Andy Jex is a highly regarded creative advertising executive best known for his long tenure at TBWA, where he rose to become Chief Creative Officer of TBWA\London. During his time at the agency, he was instrumental in shaping award-winning campaigns and building a creative culture that earned the agency significant industry recognition. His work spanned major global and UK brands, cementing his reputation as one of the more respected creative leaders in the London advertising scene. After his time at TBWA, Jex founded Catbird Seat, an independent creative consultancy. The move reflected a broader industry trend of senior creative talent stepping away from large holding company structures to offer more agile, focused creative counsel to brands and agencies. Through Catbird Seat, he has continued to engage with the evolving advertising landscape, including the growing complexity of how creativity intersects with data-driven and programmatic media environments. While Jex's background is rooted in traditional and integrated creative advertising rather than pure AdTech, his influence is felt in how creative strategy adapts to modern media buying, audience targeting, and the demand for relevance in an increasingly automated advertising ecosystem.

Last updated Jul 10, 2026 by ATDb automated enrichment

Role
Founder
Company
Catbird Seat
Based
United Kingdom
Years in industry
25 years

Bio

Andy Jex is a highly regarded creative advertising executive best known for his long tenure at TBWA, where he rose to become Chief Creative Officer of TBWA\London. During his time at the agency, he was instrumental in shaping award-winning campaigns and building a creative culture that earned the agency significant industry recognition. His work spanned major global and UK brands, cementing his reputation as one of the more respected creative leaders in the London advertising scene. After his time at TBWA, Jex founded Catbird Seat, an independent creative consultancy. The move reflected a broader industry trend of senior creative talent stepping away from large holding company structures to offer more agile, focused creative counsel to brands and agencies. Through Catbird Seat, he has continued to engage with the evolving advertising landscape, including the growing complexity of how creativity intersects with data-driven and programmatic media environments. While Jex's background is rooted in traditional and integrated creative advertising rather than pure AdTech, his influence is felt in how creative strategy adapts to modern media buying, audience targeting, and the demand for relevance in an increasingly automated advertising ecosystem.

Career

  • Chief Creative Officer

    TBWA\London · approx. 2015-2022

  • Executive Creative Director

    TBWA\London · approx. 2010-2015

Expertise & education

Expertise

Creative StrategyBrand AdvertisingIntegrated CampaignsCreative LeadershipAgency ManagementCreative EffectivenessContent and StorytellingIndependent Consultancy

Speaking topics

The future of creativity in an automated media landscapeIndependent creative consultancy modelsCreative effectiveness and measurement

Recognition

Notable achievements

  • Served as Chief Creative Officer of TBWA\London, one of the UK's prominent creative agencies
  • Founded Catbird Seat as an independent creative consultancy following senior holding company career

Awards

Cannes Lions recognition through TBWA\London campaignsD&AD recognition through TBWA\London work