Last updated Apr 22, 2026 by RSS Ingestion
Zefr, the global leader in brand suitability technology for social platforms, announced an expansion of its brand safety, suitability, viewability, and invalid traffic (IVT) measurement to additional TikTok ad formats and placements, including Search, upgraded campaign creation experience for brand & Smart+ traffic objectives, TikTok Lite (US), and GMV Max (US). The expansion gives advertisers […]