Last updated Mar 26, 2026 by RSS Ingestion
Scouting Out AI Search Yahoo is trying to convince publishers and media buyers that it’s not like other companies jumping on the AI bandwagon. During its NewFronts event this week, Yahoo touted its AI-based answer engine as a centerpiece of its efforts to bolster ad targeting and user experience. Yahoo Scout entered beta in the […] The post Yahoo Says Its AI Isn’t Bad For Publishers; Movie Clippers Go Viral For Ad Bucks appeared first on AdExchanger.