WunderKIND Ads Releases First Measurement Benchmarks For Programmatic CTV Pause Ads in Partnership with OpenGlass

Powered by TVision attention data, new benchmarks show Pause Ads outperform traditional CTV advertising across every category analyzed, delivering nearly 2X higher attention In an era where consumer attention is the ultimate currency, WunderKIND Ads, the leader in user-first, performance-driven digital advertising, today released a landmark study analyzing the impact of Pause Ads compared with […]

Last updated Jun 19, 2026 by ATDb automated enrichment