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WPP Teams With Disney, Netflix, Fox, and More on Agentic Video Standards

WPP Teams With Disney, Netflix, Fox, and More on Agentic Video Standards

Articleadweek.com

In addition to agentic standards, WPP Media is developing its own buying agent for video.

Last updated Jun 18, 2026 by ATDb automated enrichment

Source
Adweek
Published
Jun 18, 2026
Topic
WPP
Mentions
5

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