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Why platforms are betting on creators to win the fight for ad dollars | ATDb

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Why platforms are betting on creators to win the fight for ad dollars

Why platforms are betting on creators to win the fight for ad dollars

Ad AgeMarch 31, 2026Gillian FollettRead original

Last updated Mar 31, 2026 by RSS Ingestion

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Platforms including TikTok, YouTube, Meta, LinkedIn and Tubi made creators the throughline of their annual advertiser presentations last week.