When AI becomes the audience, brand safety gets complicated

Hakim Charles, Founder of Vellum Intelligence and former public policy and regulatory affairs leader at Meta and X, joined Rob Rasko, President, Brand Safety Summit in an interview to close this year’s show to discuss advertising in the age of AI, the implications for brand safety and why brands may soon need to appeal to machines as well as humans. The post When AI becomes the audience, brand safety gets complicated appeared first on New Digital Age.

Last updated Sep 18, 2026 by ATDb automated enrichment