Walmart Connect Introduces New Self-Service Creative Studio for Advertisers
Last updated Feb 18, 2026 by the ATDb Editorial Team · Connections updated Feb 28, 2026
Summary
Walmart Connect launched a new self-service creative studio allowing advertisers to build display and video ads directly within the platform. The tool uses AI to help brands create on-brand creative assets optimized for Walmart's retail media network without requiring external agency support.
Details
Walmart Connect launched a new self-service creative studio allowing advertisers to build display and video ads directly within the platform. The tool uses AI to help brands create on-brand creative assets optimized for Walmart's retail media network without requiring external agency support.