Skip to content
U.S. Ad Composite Moves To +10.3% On Winterberry Upgrade

U.S. Ad Composite Moves To +10.3% On Winterberry Upgrade

Winterberry's nearly three-point revision is the third comparable forecaster upgrade for 2026 ad spending in the past week, following Madison and Wall and the IAB.

Last updated Sep 15, 2026 by ATDb automated enrichment

Source
MediaPost
Published
Sep 15, 2026
Topic
Winterberry
Mentions
3