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TV upfronts 2026—day 1 takeaways and buyer reactions to NBCUniversal, Fox and Amazon | ATDb

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TV upfronts 2026—day 1 takeaways and buyer reactions to NBCUniversal, Fox and Amazon

TV upfronts 2026—day 1 takeaways and buyer reactions to NBCUniversal, Fox and Amazon

Ad AgeMay 12, 2026Brandon DoerrerRead original

Last updated May 12, 2026 by RSS Ingestion

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Buyers break down the importance of presentations from NBCUniversal, Fox and Amazon.