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Treating Reviews As Business Infrastructure, Not Marketing, Drives Real Business Results via @sejournal, @MattGSouthern

Search Engine JournalJune 1, 2026Matt G. SouthernRead original

Last updated Jun 1, 2026 by ATDb automated enrichment

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A study found star ratings alone didn't predict small business performance. Active ORM did. Here's what that means as AI narrows local visibility. The post Treating Reviews As Business Infrastructure, Not Marketing, Drives Real Business Results appeared first on Search Engine Journal.