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TikTok Shop reverses U.S. shipping policy amid merchant concerns over costs and fulfillment challenges

DigidayFebruary 19, 2026Allison SmithRead original

Last updated Feb 19, 2026 by ATDb automated enrichment

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TikTok Shop has reversed its plan to end seller-fulfilled shipping in the U.S., telling merchants that previously announced deadlines will no longer go into effect.